Our Work

Hotel Bardo

Tulum, Quintana Roo, Mexico

Hotel Bardo
Project overview

We developed a cohesive social media identity and visual style guide to define the brand’s digital presence. We refreshed the website to align with this new direction, improving clarity, structure, and user experience. Following this, we implemented revenue management strategies and ongoing marketing actions and to support consistent visibility and performance across channels.

Involvement
  • Stage I — Branding + Production + Collaterals
  • Stage II — Ongoing Marketing & Revenue Management Services
  • Stage III - Ongoing Marketing Services
Hotel Bardo identity

We focused on 3 key content formats

HIGH-IMPACT FORMATS. BUILT TO PERFORM.

We craft custom hotel content that cuts through the noise and drives measurable results across every screen and channel:

01. Viral Vertical Video: Mobile-first storytelling built for virality

02. Cinematic Video: Immersive long-form content for brand and broadcast 03. Premium Photography: Scroll-stopping visuals optimized for paid media

Blending creativity with platform data, to drive reach and results. Optimizing for virality or a swipe-to-book CTA, we build videos that perform.

Viral Vertical Video

Designed to move audiences, and move them to book. Bringing your brand to life through compelling narrative and world-class visuals.

Ig Stories

Designed to engage, inspire, and drive action. Bringing your brand to life through dynamic storytelling, immersive visuals, and strategically crafted content made for the Instagram Stories experience.

Cinematic Video

Designed to move audiences, and move them to book. Bringing your brand to life through compelling narrative and world-class visuals.

Premium Photography

Social first and premium photo content for all on and offline channels.

Hotel Bardo
Hotel Bardo
Hotel Bardo
Hotel Bardo
Hotel Bardo

Website

HIGH-IMPACT CHANNEL BUILT TO GENERATE BOOKINGS

We developed a premium website, designed and built from the ground up on the Webflow platform, optimized for conversion generation and direct bookings

Social Media

Hotel Bardo’s social media presence was shaped as a digital reflection of its philosophy—where each visual and caption communicates ritual, introspection, and elevated intimacy. The Instagram profile became a sensorial space, translating Bardo’s connection to nature, wellbeing, and conscious hospitality into a cohesive visual language.

What we created:

  • Highlights focused on ritual, wellness, gastronomy, and shared experiences.
  • Story templates aligned with Bardo’s atmosphere.
  • Post templates
  • Reel cover templates
  • Signature color grading & edit style

IDENTITY & STYLE GUIDE

Hotel Bardo

Influencers as Brand Amplifiers

We activated a curated network of influencers whose content aligned with Bardo’s aesthetic and values—driving millions of views, credibility, and direct bookings through authentic storytelling.

Tailoring the digital experience with cutting-edge website features and rich content, the project aimed to encapsulate the essence of Hotel Bardo’s luxury and exotic allure. Through this multi-pronged engagement, the goal was crystal clear: forge an unmistakable brand identity for Hotel Bardo and convert that brand equity into tangible sales.

Hotel Bardo
Hotel Bardo
Hotel Bardo
Hotel Bardo
Hotel Bardo

Branded Collaterals

Every detail was designed to reflect the brand’s refined essence and elevate the experience of Bardo Hotel. From brochures and flyers to branded tote bags and menus, we crafted a cohesive suite of collateral that brings the brand to life across every physical touchpoint and creates a memorable experience for the guests.

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