Location: Tulum, Quintana Roo, Mexico.
We created the full brand identity, including the social media concept and all commercial materials such as the sales folder. We led on-site content production to establish a strong and consistent visual direction.
After launch, we implemented ongoing marketing actions and sales strategies to support visibility and commercial performance.
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INVOLVEMENT
We focused on
3 key content formats
HIGH-IMPACT FORMATS. BUILT TO PERFORM.
We craft custom hotel content that cuts through the noise and drives measurable results across every screen and channel:
01. Viral Vertical Video:
Mobile-first storytelling built for virality
02. Cinematic Video:
Immersive long-form content for brand and broadcast
03. Premium Photography:
Scroll-stopping visuals optimized for paid media
Viral Vertical Video
Blending creativity with platform data, to drive reach and results. Optimizing for virality or a swipe-to-book CTA, we build videos that perform.
Ig Stories
Designed to move audiences, and move them to purchase. Bringing your brand to life through compelling narrative and world-class visuals.
Cinematic Video
Designed to move audiences, and move them to book. Bringing your brand to life through compelling narrative and world-class visuals.
Premium Photography
Social first and premium photo content for all on and offline channels.
Website
HIGH-IMPACT CHANNEL BUILT TO GENERATE BOOKINGS
We developed a premium website, designed and built from the ground up on the Webflow platform, crafted to captivate high-intent buyers and convert interest into real estate opportunities.
Social Media
IDENTITY & STYLE GUIDE
UXAN’s social media presence was built with precision—every visual, tone, and caption aligned with a clear aesthetic and voice. The Instagram profile became a curated extension of the brand: minimal, elegant, and immersive. We established a recognizable visual system that reflects the property’s essence and consistently connects with the audience.
What we created:
Highlights design-led storytelling
Story templates
Post templates
Reel cover templates
Signature color grading & edit style